fix: SEO SPA editor last fixes (3/4)

web/src/lib/seoCopy.ts

@@ -14,25 +14,24 @@ const MESSAGES: Record<SuggestionCode, (params: Record<string, number>) => strin
 			params.length,
 			params.max,
 		]),
-	title_empty: () => t('The meta title is empty.'),
+	title_empty: () => t('No meta title yet. The article title is used instead.'),
 	desc_short: descriptionLength,
-	desc_long: descriptionLength,
-	cover_alt: () => t('The cover image has no alt text. Add a short description of it.'),
-	cover_none: () => t('This article has no cover image.'),
-	slug_long: (params) =>
-		t('The URL slug is {0} characters. Shorter addresses are easier to share.', [
+	desc_long: (params) =>
+		t('The description is {0} characters. Search engines may cut it off after about {1}.', [
 			params.length,
+			params.max,
 		]),
-	no_au: () => t('This article has no author.'),
+	cover_alt: () => t('The cover image has no alt text. Add a short description of it.'),
+	cover_none: () => t("No cover image. The site's social image is used."),
+	slug_long: (params) =>
+		t('The slug is {0} characters. Shorter addresses are easier to share.', [params.length]),
+	no_au: () => t('This article has no authors, so the structured data has no author.'),
 	no_h: () => t('The body has no headings. H2 headings help readers scan the article.'),
 	body_alt: (params) =>
 		params.count === 1
 			? t('1 image in the body has no alt text.')
 			: t('{0} images in the body have no alt text.', [params.count]),
-	short: (params) =>
-		t('The body is {0} characters. Longer articles tend to do better in search.', [
-			params.length,
-		]),
+	short: () => t('The article is under 300 words. That is fine for a short note.'),
 }
 
 const LINK_LABELS: Record<SuggestionField, () => string> = {